STRATEGIC PRIORITIES: A PLAN TO BELIEVE IN
Strategic priorities provide a framework and reference point for decision making. They help communicate what’s important to the future of the business, so that your people can make good decisions on where they are going to concentrate their efforts.
WHY IS IT IMPORTANT?
In an ever changing environment it can be easy to slip into being constantly reactive and the team can lose sight of what really matters. Clear strategic priorities ensure everybody is holding the same picture and story of what the business needs to do to fulfil its vision. It prevents your team working in silos by ensuring that everybody is aligned on the business objectives rather than just department objectives. It stops overwhelm by creating organisational focus on the activities that add the most value - and reduces the background noise on the activities that don’t.
CLARITY
Strategic priorities simplify and reduce the complexity of the long-term challenges that lie ahead - and provide direction for the things that can be done today.
ALIGNMENT
With strategic priorities in place, everybody can collectively focus on the most important actions to move the organisation closer to achieving your vision.
CONNECTION
Strategic priorities provide context so people can link their daily actions to the overall goals of the organisation.
“The vision must be followed by the venture. It is not enough to stare up the steps – we must step up the stairs.”
Vance Havner